6

Spinning Models

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4

Casting Models

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12

Minimum Order

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With a minimum order quantity of 12, in any combination of 10 available models, our Reserve lineup of private label rods is the ideal choice to start offering your customers a line of fishing rods that perfectly represents your brand. This tier offers affordable, high-quality rods for almost every fishing application, to meet the needs of your customers.

Reserve rods are built on MHX blanks, renowned for their outstanding performance and innovation in materials and design. All models also incorporate American Tackle’s TiForged Air guides, featuring stainless-steel rings and a snagless frame for lightweight and durable performance with zero ring loss.

Need Inventory Quick?

These models are maintained in stock, ready to be branded, and usually ship within 10-12 business days. Simply provide your logo and pick your dozen rods to get started!

Get Started Today →

With a minimum order quantity of 12, in any combination of 10 available models, our Reserve lineup of private label rods is the ideal choice to start offering your customers a line of fishing rods that perfectly represents your brand. This tier offers affordable, high-quality rods for almost every fishing application, to meet the needs of your customers.

Reserve rods are built on MHX blanks, renowned for their outstanding performance and innovation in materials and design. All models also incorporate American Tackle’s TiForged Air guides, featuring stainless-steel rings and a snagless frame for lightweight and durable performance with zero ring loss.

Need Inventory Quick?

These models are maintained in stock, ready to be branded, and usually ship within 10-12 business days. Simply provide your logo and pick your dozen rods to get started!

Get Started Today →

Small Batch Private Label

Spinning Rod Options

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Spinning Rod Options

SKU Length Line Lure Action Power Application
RSB-S782-S 6'6" 4-8 lb 1/16 - 5/16 oz Fast Lt Panfish, Freshwater Trout, Walleye
RSB-SJ842-S 7' 6-12 lb 1/8 - 1/2 oz Fast Med-Lt Drop Shot, Finesse, Twitch Baits, Inshore Salt
RSB-SJ843-S 7' 8-15 lb 3/16 - 5/8 oz Fast Med Drop Shot, Live Bait, Twitch Baits, Shakey Head, Inshore Salt
RSB-FP885-S 7'4" 12-30 lb 3/8 - 1 1/2 oz Mod-Fast Hvy Live Bait, Nearshore Salt
RSB-FP937-S 7'9" 20-40 lb 1/2 - 2 1/2 oz Mod-Fast X-Hvy Live Bait, Nearshore Salt
RSB-L904-S 7'6" 10-20 lb 3/8 - 1 5/8 oz Mod-Fast Med-Hvy Live Bait, Jig, Inshore Salt

Small Batch Private Label

Casting Rod Options

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Casting Rod Options

SKU Length Line Lure Action Power Application
RSB-MB843-C 7' 10-17 lb 1/4 - 3/4 oz Fast Med-Hvy Jig, Top Water, Worming, Swim Bait, Inshore Salt
RSB-MB873-C 7'3" 10-17 lb 1/4 - 3/4 oz Fast Med-Hvy Jig, Top Water, Worming, Swim Bait, Inshore Salt
RSB-MB874-C 7'3" 12-20 lb 5/16 - 1 oz Fast Hvy Frog, Carolina Rig, Inshore Salt
RSB-P813-C 6'8" 6-12 lb 1/8 - 1/2 oz Mod-Fast Med Drop Shot, Poppin Cork, Gulf Coast Inshore

Private Label Rod Program

3 Tiers to Suit Your Business

Our clients can choose from three program tiers, providing for design specialization and MOQ levels that meet the specific needs of their businesses. From stocked, small batch options to fully customized and designed rods, we invite you to explore the full range of our private label program.

Reserve - Small Batch Private Label Rods

High quality, low MOQ, stocked rods that you can customize with a label to represent your brand, series, store, or business name.

Select - Semi-Custom, Private Label Rods

Customize your next rod line by choosing from a wide selection of rod blank, guide set, and handle package combinations to meet your customers’ needs.

Signature - Custom OEM Rods

Our top-tier finished rod option, work with our expert designers to create a fully custom fishing rod line with practically unlimited options.

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Tackle & Gear Bags

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